Campaign materials I designed to assist a local city councilman in winning his campaign.
About:
Role:
Graphic Designer
Business Problem:
The city council candidate lacked visibility and a cohesive brand identity, hindering their ability to connect with voters effectively.
Strategy:
I developed a comprehensive branding and marketing campaign that highlights the candidate's strengths, values, and vision for the community while targeting key voter demographics.
By crafting a compelling brand narrative and deploying strategic campaign materials, we aimed to amplify the candidate's message, increase voter engagement, and ultimately secure victory in the city council election.
Main Idea:
![landon-02.png](https://images.squarespace-cdn.com/content/v1/63bf602776fe58291e88bcb7/5573248f-985a-4be4-9b24-a4f20828222b/landon-02.png)
![2.png](https://images.squarespace-cdn.com/content/v1/63bf602776fe58291e88bcb7/7c22801d-27fd-486a-b936-15d80e0dddd3/2.png)
![LANDONFLYER (1).jpg](https://images.squarespace-cdn.com/content/v1/63bf602776fe58291e88bcb7/bf8603d3-ca24-4a96-90f9-7846ab20976a/LANDONFLYER+%281%29.jpg)
![LANDONFLYER (2.jpg](https://images.squarespace-cdn.com/content/v1/63bf602776fe58291e88bcb7/c2290beb-53fe-4ef1-bb25-e8bb866b686d/LANDONFLYER+%282.jpg)
![landon-03.png](https://images.squarespace-cdn.com/content/v1/63bf602776fe58291e88bcb7/10d71a9a-75e5-4133-ae03-a1e08db4fc2e/landon-03.png)